Digital Darwinism in Sport: Lose the Analogue Mindset and Wake Up to Monetising Gen Z and Alpha Fans

09/05/2025 15 min Temporada 1 Episodio 3
Digital Darwinism in Sport: Lose the Analogue Mindset and Wake Up to Monetising Gen Z and Alpha Fans

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Episode Synopsis

Send us a textHow sports broadcasters are missing an opportunity by not adapting to Gen Z's viewing habits, which are more interactive, personalized, and community-driven. To engage this demographic, broadcasters need to move beyond traditional formats and create immersive experiences that align with how younger audiences consume content, drawing lessons from the esports model.Digital Darwinism in Sport: Lose the Analogue Mindset and Wake Up to Monetising Gen Z and Alpha Fans - TIAKI

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