Jonathan is BACK and joins Kate to talk through how much we should care about emotional segmentation in television advertising,  the future of driverless cars, and just how many initialisms are too many initialisms in a news story. Register your interest in STRATACACHE’s evening Retail Media Changemakers Experience in Antibes, France on June 17th here: https://bit.ly/4ljnD4mJoin Chris Riegel at P2PI’s Retail Media Summit (May 6-8th) in Rosemount, Illinois https://events.p2pi.com/retailmediasummit2025Chris Riegel also delivers a keynote as part of Retail MediaX in London on May 13thhttps://retailx.events/retailmediax/Story One: LG brings ‘emotionally aware’ targeted advertising to CTV via Zenapsehttps://www.streamtvinsider.com/advertising/lg-brings-emotionally-aware-targeted-advertising-ctv-zenapseStory Two:Lyft Media teams with StackAdapt for programmatic in-app advertisinghttps://www.marketingdive.com/news/lyft-media-stackadapt-programmatic-in-app-advertising/745437/Story Three:AIPIA launches Interactive Brand Packaging Network to transform packaging into dynamic media channelhttps://marcommnews.com/aipia-launches-interactive-brand-packaging-network-to-transform-packaging-into-dynamic-media-channel/ Hosted on Acast. See acast.com/privacy for more information.

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