Welcome to the much-anticipated 2025 Predictions episode of This Week in Ecommerce! Mal and Paul reflect on their predictions for 2024, celebrate what they nailed, and admit where the crystal ball was a bit murky. Then they dive into the big trends, challenges, and opportunities ahead for 2025.
From evolving consumer behaviours to the rise of AI agents and the domination of Temu, this episode lays out the roadmap for ecommerce success this year. Whether you’re a scrappy startup or a seasoned retailer, these insights will set the tone for your strategy in 2025.

What We Got Right in 2024: Margins over growth, omnichannel expansion, and the rise of creator-led brands.
What’s Ahead for 2025:
Why Generalists Are the New Specialists: As teams shrink, flexibility and cross-functional skills become essential.


💡 Key Takeaway: Staying ahead in 2025 will require agility, strategic diversification, and a focus on creating meaningful experiences for customers.
Follow MalLinkedIn: https://www.linkedin.com/in/malchia/Website: malchia.com
Follow PaulLinkedIn: https://www.linkedin.com/in/paulwaddyecommerce/Website: learnecommerce.com
Follow Ecom NationLinkedIn: https://www.linkedin.com/company/ecom-nation/Website: ecomnation.com.au
Highlights:

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