Episode 15: What Makes a Customer-Centric Culture?

This Is CX
22/05/2017 28 min Episodio 17
Episode 15: What Makes a Customer-Centric Culture?

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Episode Synopsis

In our fifteenth episode, we begin exploring the importance of building a customer-centric culture to ensure a successful customer experience transformation, including how organizations define roles and responsibilities, hiring employees, training employees, and communicating to employees through a customer-centric lens. We also discuss how culture grows out of the CX governance structure that is initially implemented when an organization begins its CX journey.

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