Listen "Cranberry.Fit: Diving into Storytelling"
Episode Synopsis
Divya and Kahran look at the design, messaging, and user experience of Cranberry.Fit's website, the company co-founded and run by our guest from Season 4, Aditi Dimri. We explore the emotional aspects of marketing related to PMS, the importance of community, and how to build trust with users while balancing clinical and caring communication.
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