Adrian Di Marco: The Founder's Path from Demountable Office to $10 Billion Enterprise

28/04/2025 1h 3min Episodio 39
Adrian Di Marco: The Founder's Path from Demountable Office to $10 Billion Enterprise

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Episode Synopsis

In this episode of 'The Wisdom Of' Show, host Simon Bowen speaks with Adrian Di Marco, founder of TechnologyOne, Australia's largest enterprise software company. From starting in a demountable office next to a hides processing plant in 1987 to building a $10 billion global enterprise, Adrian shares profound insights on patient leadership, maintaining original genius through growth, and creating lasting impact. Discover his counter-intuitive approach to capital raising, his revolutionary distinction between leadership and management, and the wisdom behind creating a business with heart and soul.Ready to elevate your leadership approach? Join Simon's exclusive masterclass on The Models Method. Learn how to articulate your unique value and create scalable impact: https://thesimonbowen.com/masterclassEpisode Breakdown00:00 Introduction and Adrian's journey from demountable office to billion-dollar enterprise05:00 The early days of technology in 1987 and selling interstate without modern connectivity09:00 The founder mindset: solving a customer problem that nobody else was addressing13:00 The revolutionary concept of configurable software that didn't need customization17:00 Capital raising wisdom: why young startups shouldn't rush to dilute equity25:00 The profound difference between leadership and management32:00 How TechnologyOne split the company in two to foster continuous innovation43:00 The Australian technology industry: innovation excellence vs. leadership challenges49:00 Thoughtful succession planning over a 22-year journey53:00 Creating the heart and soul of a company through meaningful philanthropy57:00 The endowment approach to investing and the patience of generational wealthAbout Adrian Di MarcoAdrian Di Marco is the founder of TechnologyOne, Australia's largest enterprise software company with a market capitalization that grew to $10 billion under his stewardship. Starting the company in 1987, Adrian pioneered the concept of configurable enterprise software that didn't require constant customization—a revolutionary approach that challenged industry giants like Oracle and SAP.Adrian served as CEO until 2017 and Executive Chairman until 2022, guiding the company through multiple transformations including the pivot to cloud computing. His patient, principled approach to business building has made him one of Australia's most respected technology leaders.In 2025, Adrian was awarded the Medal of the Order of Australia (OAM) for his service to information technology and the community. Beyond TechnologyOne, he leads the Di Marco Group, a family office that continues his philosophy of patient investment and meaningful philanthropy.Connect with Adrian Di MarcoFamily Office: https://dimarcogroup.coTechnologyOne: https://www.technologyonecorp.comAbout Simon BowenSimon has spent over two decades working with influential leaders across complex industries. His focus is on elevating thinking in organizations, recognizing that success is directly proportional to the quality of thinking and ideas within a business. Simon leads the renaissance of thinking through his work with global leaders and organizations.Connect with SimonLinkedIn: https://www.linkedin.com/in/simonbowen-mm/Instagram:

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