043: The Science of Brand Visibility (and Invisibility!) with Chloé Nwangwu

06/03/2024 53 min Temporada 4 Episodio 43
043: The Science of Brand Visibility (and Invisibility!) with Chloé Nwangwu

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Episode Synopsis

"Visibility does take resources, whether that's time, energy, or money. Systemically under-recognized folks have fewer of those resources in a general sense." ~ Chloé Nwangwu   In this episode of The Widest Net Podcast, Pam is joined by Chloé Nwangwu, an expert in strategic networking and professional visibility and director of NobiWorks, a brand visibility consultancy rooted in behavioral science. With her extensive experience in navigating visibility biases and expanding influence, Chloé brings a wealth of knowledge on enhancing visibility for entrepreneurs. Her unique insights and practical strategies make her a valuable resource for those seeking to strategically network and elevate their professional presence. The pain of struggling to connect with your audience is real. It's time to break free from ineffective strategies and discover a better way to truly understand and engage your target market. Let's navigate the visibility biases and expand your influence together!   Here's what you can expect from this episode:  Unveiling the power of shifting client avatar profiling strategies for enhanced connection and engagement Exploring the terms under-represented vs under-recognized Conquering recognition biases in diversity to foster an inclusive and thriving work environment Navigating visibility challenges in the workplace Elevating visibility through strategic networking for expanded influence and professional growth Remember we all need each other - life and work is better together.   Resources mentioned in this episode: NobiWorks - Resources NobiWorks - Website NobiWorks - Visibility Clinic Chloé Nwangwu - LinkedIn NobiWorks - LinkedIn NobiWorks - Instagram The Widest Net Book by Pamela Slim   Connect with The Widest Net Podcast If you haven't done so already, subscribe to the podcast. Published episodes will come directly to your favorite podcast app.  If you enjoyed the show, please rate it on Apple Podcasts with a short review. Doing so will help me reach more entrepreneurs and small business owners just like you.  Connect with Pam directly on LinkedIn

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