037: Secrets of a Powerful Licensing Business with Mike Michalowicz

29/11/2023 26 min Temporada 4 Episodio 37
037: Secrets of a Powerful Licensing Business with Mike Michalowicz

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Episode Synopsis

"I feel that my life's purpose is to eradicate entrepreneurial poverty. It's a calling." ~ Mike Michalowicz   In this episode of The Widest Net Podcast meet Mike Michalowicz, a remarkable entrepreneur and the mastermind behind three multimillion-dollar companies. He is not just an author, but a game-changer in the world of business. Mike's bestselling books, such as Profit First, Clockwork, The Pumpkin Plan, and his latest masterpiece, All In, have revolutionized the way entrepreneurs approach their businesses.  With a knack for simplifying complex concepts, Mike has the unique ability to make entrepreneurship accessible and profitable for everyone. His expertise has been recognized by prestigious publications like the Wall Street Journal, where he served as a small business columnist, and by major news networks like MSNBC, where he was a trusted business makeover expert. Mike's mission is simple: to eradicate entrepreneurial poverty and help small business owners achieve lasting success. Get ready to be inspired and empowered as Mike shares his invaluable insights on The Widest Net Podcast.   Here's what you can expect from this episode:  Gather ideas for leveraging IP from books and turning it into scalable IP through licensing and certification Learn Mike's criteria for identifying great partners Get behind the scenes of Mike's book writing system  Learn another way to think about running a profitable business Remember we all need each other - life and work is better together.   Resources mentioned in this episode:  Mike Michalowicz Website  Mike Michalowicz - LinkedIn Mike Michalowicz - Instagram Mike Michalowicz - Facebook The Widest Net Book by Pamela Slim   Connect with The Widest Net Podcast If you haven't done so already, subscribe to the podcast. Published episodes will come directly to your favorite podcast app.  If you enjoyed the show, please rate it on Apple Podcasts with a short review. Doing so will help me reach more entrepreneurs and small business owners just like you.  Connect with Pam directly on LinkedIn

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