Listen "223: Branding That Doesn’t Matter"
Episode Synopsis
Does branding matter? Yes! Does it matter for GM’s Ultium technology and Toyota’s bZ4X crossover EV? Probably not, and on this week’s podcast, we talk about why. We also discuss another Toyota EV crossover that’s on its way, Mazda moving to NACS (in Japan), Xiaomi being like totally super fake, and more!Subscribe to the podcast on Apple Podcasts, Amazon Music, Audible, Spotify, PocketCasts, iHeartRadio, Podbean, and more! Or heck, use your favorite podcast application.Perhaps you prefer to watch as well as listen. If so, we’ve got you covered.SHOW NOTESGM Unveils LMR battery chemistry: https://www.cnbc.com/2025/05/13/gm-new-ev-battery-tech.html Toyota bZ4x now just bZ: https://pressroom.toyota.com/toyota-bz-all-electric-suv-adds-range-charging-and-exterior-updates-for-2026/ Toyota C-HR is coming back to the U.S. as EV: https://www.theautopian.com/the-new-338-horsepower-electric-toyota-c-hr-seems-surprisingly-whelming/ Mazda adopts NACS…in Japan: https://www.teslarati.com/mazda-chooses-tesla-nacs-japan/ Chinese EV enthusiasts upset when they discover Xiaomi SU7 Ultra’s hood ducts are fake: https://www.thedrive.com/news/xiaomi-su7-owners-big-mad-over-useless-ducts-on-6k-carbon-fiber-hood Xiaomi-backed EV company JMEV shows its Small Sports Car SC01: https://www.theautopian.com/small-sports-car-sc01-2/ Mercedes teases 1,000-hp AMG EV super-sedan: https://electrek.co/2025/05/11/mercedes-amg-teases-first-ever-bespoke-1000-hp-electric-super-sedan/ This week’s hosts: Phil Royle and Edward A. SanchezEpisode art courtesy ToyotaMusic courtesy Twisterium at PixabayWebsite: https://www.thewattcar.comBuy merch: https://www.thewattcar.com/storeYouTube: https://www.youtube.com/@thewattcar
More episodes of the podcast The Watt Car EV Podcast
249: Has Tesla’s Lost Its Sparkle?
20/11/2025
248: Make the Lightning Great Again
13/11/2025
247: Looks at Our Shorts!
06/11/2025
246: Could This Be National Security?
30/10/2025
245: PHEVgate?
23/10/2025
244: That’s a Heck of a Front End, Buddy
16/10/2025
243: Decontented, Effectively
09/10/2025
242: Are EVs Too Fast? Maybe
02/10/2025
241: All the Names
25/09/2025
240: Konect-ing the Dots
18/09/2025
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.