Have you ever searched for a video on YouTube, only to come up empty-handed? That's exactly what happened to Brian Eslick, but he didn't let it get him down. Instead, he took matters into his own hands and created the video himself. Pretty smart, right?In this episode, Brian Eslick talks about how he got started on YouTube, the separation of his YouTube channel from his shop, and the increase in business he received due to his channel. Brian also discusses the amount of time he spends on YouTube, the evolution of his channel, and how he monetizes his shorts. Additionally, he emphasizes the importance of staying in people's minds even when not posting videos and scaling up the shop due to increased business.Brian Eslick, also known as How To Automotive, is an automotive expert with over 180,000 subscribers and over 55 million total channel views on YouTube. His experience and advice provide valuable insights for anyone looking to make money on YouTube and build a successful channel. By focusing on creating engaging content, being consistent, and engaging with viewers, anyone can create a thriving YouTube channel.Highlights01:22 - Initial reason for starting a YouTube channel05:23 - Evolution and Different chapters of the YouTube channel07:27 - The increase in subscribers and views due to shorts - The effect of shorts on revenue11:01 - Repurposing old content for shorts13:11 - Scaling up the shop due to increased business14:31 - How YouTube has changed Brian's life18:26 - The challenges of being a small business owner20:24 - The importance of being passionate about what you do22:14 - The role of social media in marketing and building a brand25:27 - The importance of consistency in producing content32:49 - The impact of the pandemic on Brian's business and YouTube channel35:25 - The importance of diversifying income streams41:15 - The importance of being authentic and true to yourselfResources MentionedSubscribe to How To Automotive on YouTube https://www.youtube.com/@HowtoAutomotive/Subscribe to the Video Creatr Youtube channelCheck out Grant and Augie’s Channels below:Grant BallTreesicleAugie JohnstonVidchopsBaller Boot Camp✅ If you want to take the burden of editing off your hands, head over to https://VidChops.com to add an expert video editor to your team in just a few clicks and you'll never have to edit again: https://VidChops.comGet all your YouTube content done in 1 hour a week.

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