Julia Carter, known as the 'better JC,' is introduced as a contrarian and authentic voice on LinkedIn. The conversation delves into the debate on personalized emails and the effectiveness of different sales tactics. Julia reflects on her first year as an account executive and shares non-sales related learnings. The discussion then shifts to the importance of work-life balance and finding activities outside of work to enjoy. Julia discusses her future in sales and her goals of achieving financial stability. The conversation concludes with a discussion on a creator event in Tampa and paid brand partnerships on LinkedIn. In this conversation, Julia Carter and Jc discuss their experiences building a following on LinkedIn and monetizing their audience. They also compare their LinkedIn profiles and discuss the impact of their online presence on their careers. They talk about motivation and inspiration on LinkedIn, as well as the challenges of starting from zero in sales. They also discuss the cost of living in expensive cities and the drive that keeps them going in their careers. Finally, they make plans to meet in person and continue their conversation.TakeawaysBuilding a following on LinkedIn can lead to potential partnerships and monetization opportunities.Authenticity and having fun on LinkedIn can help grow your audience.Comparing LinkedIn profiles can provide motivation and show what is possible.Being a useful seller and providing value to customers can lead to success in sales.Detaching from deals that are not the right fit can save time and energy.Living in expensive cities can be challenging, but it can also provide motivation to succeed.Motivation in sales can come from both monetary goals and the desire to help customers.Meeting in person can strengthen relationships and continue meaningful conversations.Chapters00:00Introducing Julia Carter01:24Julia's Authentic Voice on LinkedIn03:13The Debate on Personalized Emails07:12Reflections on Julia's First Year as an Account Executive08:09Non-Sales Related Learnings11:01Balancing Work and Life14:56Julia's Future in Sales18:32The Creator Event in Tampa20:06The Vision of the Creator Event23:37Jc's Marathon Experiences28:06Julia's High School Sports29:08Paid Brand Partnerships on LinkedIn29:44Building a LinkedIn Following30:27Monetizing the LinkedIn Audience31:52Comparing LinkedIn Profiles33:43Motivation and Inspiration on LinkedIn36:07Starting from Zero in Sales37:08Living in Expensive Cities40:46Motivation and Drive in Sales41:19Being a Useful Seller42:14Saving Time in Sales44:38Making Plans to Meet in Person

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