The Undiscovered Metric

The Undiscovered Metric

Por: Adverity
The Undiscovered Metric is a new content series produced by Adverity. Identifying and looking at key data streams businesses use to evaluate their marketing performance. Each episode consists of a short video interview with guests, talking about the importance of data in their role focusing on a specific data source and the different metrics they gather, including what they consider to be the “undiscovered metric”.https://hubs.la/Q01G3fW50 Hosted on Acast. See acast.com/privacy for more information.
35 episodios disponibles

Latest episodes of the podcast The Undiscovered Metric

The Undiscovered Metric - S3 E10 - Building Trust in Marketing Data, M+C Saatchi 12/11/2025
The Undiscovered Metric - S3 E09 - The Art and Science of Marketing Creativity, LABOV 30/09/2025
The Undiscovered Metric - S3 E08 - How To Build Data Pipelines for Scale, HYDROGRID 28/08/2025
The Undiscovered Metric - S3 E07 - How to Scale Data Operations Without Losing Control, DPG Media 28/07/2025
The Undiscovered Metric - S3 E06 - Why AI Is a Stress Test For Your Data Foundations, IPG Mediabrands 23/06/2025
The Undiscovered Metric - S3 E05 - MMM in a Fragmented Landscape, Gain Theory 22/05/2025
The Undiscovered Metric - S3 E04 - Data Democratization Without the Chaos, Dreamdata 23/04/2025
The Undiscovered Metric - S3 E03 - Scaling Marketing Ops on Solid Data Foundations, Riverside.fm 27/03/2025
The Undiscovered Metric S3 - Ep02 - Scaling Marketing and Data Operations -David von Hilchen, Stackadapt 18/02/2025
The Undiscovered Metric S3 - Ep01 - Retail Media - Sarah Mansfield, Stackadapt 18/02/2025
The Undiscovered Metric | 2024 Review - 8 Sources Marketers Should Be Paying Attention To in 2025 10/12/2024
The Undiscovered Metric | 2024 Review - 6 Key Digital Marketing Metrics for 2025 05/12/2024
The Undiscovered Metric S2 - Ep11 - Blending Data and Creativity - Mariama Kamanda, Barilla 19/11/2024
The Undiscovered Metric S2 - Ep10 - Mastering Data Management - Landon Perry, Green Line Digital 24/09/2024
The Undiscovered Metric - S2E9 - Navigating the Complexities of Performance Marketing -Alex Sofronas 10/09/2024
The Undiscovered Metric - S2E8 - Navigating the Complexities of Performance Marketing -Alex Sofronas 28/08/2024
The Undiscovered Metric -S2Ep7 - From metrics to mastery - Tim Burr, Scopic 16/08/2024
The Undiscovered Metric - S2Ep6 - Cutting through the noise - Jeff Coleman, Carter's 23/07/2024
The Undiscovered Metric - S2Ep5 - Maximizing impact across campaigns - David Bushell, AdGrow 02/07/2024
The Undiscovered Metric - S2Ep5 - Maximizing impact across campaigns - David Bushell, AdGrow 02/07/2024
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