How Inauthenticity Shreds Your Brand With The Brief Collective

The Unapologetic Designer Podcast
12/06/2023 1h 6min Temporada 1 Episodio 54

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Episode Synopsis

It's easy to copy others in the design industry but how does this approach impact a brand's reputation and credibility in the long run? The Brief Collective is opening up about personal encounters with copycats, sharing tips to avoid copying, and discussing what it means to be "authentic".

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