Start Small to Win Big With Parsons Corporation’s Ricardo Lorenzo

13/10/2025 22 min Episodio 23
Start Small to Win Big With Parsons Corporation’s Ricardo Lorenzo

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Episode Synopsis

It’s the second time The Trailblazers podcast is featuring Ricardo Lorenzo, Chief Technology Officer at Parsons Corporation. In this episode, Ricardo sits down with BST Global Chief Marketing Officer Eileen M. Canady to talk about the delicate balance between risk and reward in a rapidly changing technological environment. Ricardo explains his approach to risk management: think holistically. That means focus on the real-world implications, start early and small, include everyone from the beginning and always be transparent. 
 
As the discussion continues, Ricardo reveals that firms can achieve big wins by using data they collect to bring unexpected value to their clients. His best piece of advice to AEC leaders is to let employees “go wild” but first establish guardrails to minimize risk. Ricardo also tells Eileen that he’ll choose passion over just about anything else when it comes to investing in people.