ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "159. Why Lead Generation is a HORRIBLE Business Model"
Episode Synopsis
I've seen a lot of emails and from people saying that they've figured it out: businesses have poor online presence, so they'll be the middle man to connect the customers who are searching online to the businesses that are not online. In this episode I break down why that is NOT a good business plan.
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