Unlocking Marketing Success in the Mortgage Industry – feat. Jake Vermillion

The Spotlight
27/08/2025 32 min Episodio 14
Unlocking Marketing Success in the Mortgage Industry – feat. Jake Vermillion

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Episode Synopsis

In this episode of The Spotlight, host Wes Horbatuck and Jake Vermillion discuss the evolving landscape of marketing within the mortgage industry, focusing on the role of More Champions in helping loan officers succeed. They explore Jake’s unique approach to marketing, emphasizing authenticity and partnership over traditional sales tactics.The discussion also delves into the impact of AI on the mortgage industry, highlighting the importance of human touchpoints in an increasingly digital world.

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