ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "From Radio, PayTV, to Facebook ... Peter Hutton's Journey"
Episode Synopsis
Highlights
Early days at TWI story, producing Football Mundial show around the world and how many times it went wrong
How he got started during University days as a Sports Radio commentator
Learning from his early days in Pay TV at BSB/SKY UK, Ten Sports, ESPN Star Sports – growing pains to success
Is OTT the new PAY-TV world? Great learn opportunities in start-up environment
Challenge of traditional broadcasters to re-invent themselves in new OTT environment – challenge in leadership
Amazon Prime, Premier League streaming, Peter’s thoughts on their experiment and different model
Short-form vs long-form content, different audience behaviour around the world
Facebook’s tools for Rightsholders, teams, athletes and sponsors. New ways to monetize content
Facebook’s investments in Sports content, La Liga in India, NBA in the Philippines, UFC in Germany. Partnership model
Other ways to use Facebook to generate new revenue streams, re-targeting fans, etc
Power of Facebook group, Instagram, WhatsApp, Messenger and Oculus
Peter’s learnings from his career, learn from others
Facebook culture, scale and community building. Connecting people.
About
Peter Hutton has an amazing career path and unique track record of working on every continent, both for broadcasters and agencies. As a C level executive he ran Eurosport from Paris, ESPN-Star Sports in Singapore, Ten Sports from Dubai, had over a decade with IMG in London, Delhi and Hong Kong as well as a spell as Co-Ceo of MP& Silva. He now runs the sports business for Facebook, based in Silicon Valley, CA a long way from his teenage days as a radio journalist in Yorkshire.
Visit : https://marcusluer.com/podcast
Early days at TWI story, producing Football Mundial show around the world and how many times it went wrong
How he got started during University days as a Sports Radio commentator
Learning from his early days in Pay TV at BSB/SKY UK, Ten Sports, ESPN Star Sports – growing pains to success
Is OTT the new PAY-TV world? Great learn opportunities in start-up environment
Challenge of traditional broadcasters to re-invent themselves in new OTT environment – challenge in leadership
Amazon Prime, Premier League streaming, Peter’s thoughts on their experiment and different model
Short-form vs long-form content, different audience behaviour around the world
Facebook’s tools for Rightsholders, teams, athletes and sponsors. New ways to monetize content
Facebook’s investments in Sports content, La Liga in India, NBA in the Philippines, UFC in Germany. Partnership model
Other ways to use Facebook to generate new revenue streams, re-targeting fans, etc
Power of Facebook group, Instagram, WhatsApp, Messenger and Oculus
Peter’s learnings from his career, learn from others
Facebook culture, scale and community building. Connecting people.
About
Peter Hutton has an amazing career path and unique track record of working on every continent, both for broadcasters and agencies. As a C level executive he ran Eurosport from Paris, ESPN-Star Sports in Singapore, Ten Sports from Dubai, had over a decade with IMG in London, Delhi and Hong Kong as well as a spell as Co-Ceo of MP& Silva. He now runs the sports business for Facebook, based in Silicon Valley, CA a long way from his teenage days as a radio journalist in Yorkshire.
Visit : https://marcusluer.com/podcast
More episodes of the podcast The Sports Entrepreneurs Podcast by Marcus Luer
Patrick Nally, "Gamechanger"
10/11/2025
Ken Hershman, "Big Time Boxing"
28/05/2025
Marcus Höfl, “The Kaiser’s Lieutenant”
14/10/2024
Gareth Balch, "Data Driven Sports Revenue"
31/07/2024
Prof. Dr. Sascha Schmidt, "Sports Tech Talk"
31/05/2024
Marco Balich, "Master of Ceremony"
03/05/2024
In God we trust