In this episode, Dr. Alex Sharp shares key updates from the Shared Practices Group and lessons from the book Unreasonable Hospitality. Through real patient stories from Chattanooga and Little Rock, Alex highlights how SPG's growth is rooted in empathy, connection, and world-class care. He challenges every team member to elevate patient experience — to serve with the same passion, precision, and purpose they bring to dentistry itself. Key Highlights: Unreasonable Care - Why going the extra mile for patients builds trust, belonging, and life-changing impact. The SPG Way - How refining systems and consistency across locations drive excellence and growth. Hospitality in Dentistry - Turning every patient visit into a moment of advocacy, empathy, and genuine human connection. Subscribe to the SPG Podcast and keep learning how extraordinary service, done with heart and humility, transforms not just smiles-but lives. Visit our website: https://sharedpracticesgroup.com  

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