Listen "#14 Why Attorneys Should Boldly Share Their Uniqueness"
Episode Synopsis
We all know it’s a competitive environment however, continuing to view your marketplace as simply competitive will perpetuate the commoditization of you and your services. This is a very strong sentiment within me, the way I run my business and in every way I work with clients. And, I’ll be the first to say that my business model and approach is not a good fit for everyone. For those who believe that growing or evolving their own practice is a zero sum game all based on numbers alone, we’re not a good fit. I’ve said it before and say it again…If there is one concept that permeates everything I do in my own business, and that is the most meaningful value I can deliver to my attorney clients it is this: I BELIEVE THAT WHERE YOUR UNIQUE PERSONALITY AND PROFESSIONALISM MEET, THIS IS WHERE YOUR PRACTICE THRIVES, SUCCEEDS AND BRINGS ENORMOUS SATISFACTION...
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