Listen "Episode 26 – Scaling your Service Business – Part 4 - Marketing"
Episode Synopsis
Most service businesses rely on word of mouth — and wonder why they aren’t growing faster. In this episode, we break down what modern service business marketing looks like: clear USPs, strong online presence, targeted advertising, and lead nurture.We’ll talk about where companies waste money, what platforms actually work (like Google and Meta), and how to build a marketing engine that creates consistent, measurable growth.This isn’t theory — it’s the exact marketing foundation we’ve used to grow service companies across the country. If you’re ready to grow your business, this episode will show you where to start.
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.