In this episode of the Sales Technology Podcast, host David Dulany interviews Maxwell Nee, Chief Revenue Officer of ScoreApp, about the transformative potential of scorecard marketing. Maxwell shares how quiz-based lead generation strategies can revolutionize sales funnels, increase lead conversion rates, and deliver valuable customer insights. From leveraging AI to create personalized quizzes to effectively qualifying prospects and streamlining sales calls, this conversation dives deep into practical applications for businesses of all sizes. Tune in to discover how ScoreApp helps companies gamify their outreach efforts and maximize revenue growth. PS Don’t miss the exclusive offer to access ScoreApp’s groundbreaking book on scorecard marketing.  Get Free book here Scoreapp.com/bookBecome a supporter of this podcast: https://www.spreaker.com/podcast/the-sales-technology-podcast--1947957/support.

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