#91 - Sales Enablement by the Numbers: Driving Better Outcomes with Irina Sorian (Part 1)

12/06/2023 6 min Episodio 91
#91 - Sales Enablement by the Numbers: Driving Better Outcomes with Irina Sorian (Part 1)

Listen "#91 - Sales Enablement by the Numbers: Driving Better Outcomes with Irina Sorian (Part 1)"

Episode Synopsis

In this episode, Irina Soriano, VP of Enablement at Seismic, discusses sales enablement by the numbers. She shares a four-step strategy that emphasizes outcome-based enablement and showcases the value and ROI behind enablement efforts. The strategy includes planning, enabling, engaging, and improving. Irina explains the importance of aligning enablement with business outcomes, designing effective enablement programs, and tracking engagement and behavior changes. The goal is to enable sellers to deliver outstanding customer experiences and increase role proficiency and effectiveness. Learn everything in more detail in this episode of Breadcrumbs Hot Takes Live by Revenue Cafe podcast. HIGHLIGHT QUOTESOutcome-driven Enablement Consultant - Irina: "So we have a four step strategy in place, and I will walk through each of these steps. So the first step is for us to plan. We then move into enable, we then move into engage, and ultimately we look at improve. And that's all with the purpose of driving better outcomes and really play the numbers game with enablement." You can find out more about Irina in the link below: LinkedIn: https://www.linkedin.com/in/irina-soriano/

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