Listen "#88 - Understand What Your Product is Really Solving For (Part 2) - Jimmy Ku"
Episode Synopsis
More than 80% of high-growth companies take a value-based approach. So what does this mean for you and how do you first approach this? Jimmy Ku, Head of Growth for Developed Markets at Flutterwave, continues his talk about focusing on value. For today's episode, Jimmy dives deep into the drivers of value. He also shares how he switched strategies over time to make sure everything becomes value-based. Learn all of this and more in this episode of Breadcrumbs Hot Takes Live by Revenue Cafe podcast. HIGHLIGHT QUOTESHave a conversation instead of trying to sell - Jimmy: "For me, it is really about listening to what they are looking to do, what they're looking to accomplish, and what their major pain points are. There are some high-level things you can do to get the conversation started. But if you are going off and continuing your pitch without truly listening and not really asking any questions, you're not connecting with who you're talking to." You can find out more about Jimmy in the link below: LinkedIn: https://www.linkedin.com/in/jimmyku/
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