Driving Retail Growth Through Category Management and Private Label Synergy

04/11/2025 14 min Episodio 54
Driving Retail Growth Through Category Management and Private Label Synergy

Listen "Driving Retail Growth Through Category Management and Private Label Synergy"

Episode Synopsis

In this episode of the RetailWire Podcast, produced in partnership with Leaders of Trade, retail expert Jaap Van Vreden shares how connecting category management, private label, and procurement can turn operational silos into engines of growth.Key topics discussed:The biggest growth challenges facing retailers todayWhy integrating category management, private label, and procurement mattersThe hidden costs of staying siloedHow private label innovation builds loyalty and differentiationRethinking procurement as a growth driver, not a cost centerStaying agile amid supply chain disruptionWhat strong retailer–supplier partnerships look like todayThe role of technology and data in future-ready retail strategy Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.