Episode 46: Truth in the Age of AI | Fighting Climate Misinformation with Conscious Advertising

29/10/2024 49 min Temporada 1 Episodio 46

Listen "Episode 46: Truth in the Age of AI | Fighting Climate Misinformation with Conscious Advertising"

Episode Synopsis

In this episode, Harriet Kingaby, co-founder of the Conscious Advertising Network, delves into the ethical challenges AI brings to climate communication. She explores how AI-driven tools can fuel climate misinformation and the pivotal role advertisers play in fostering responsible narratives. Harriet shares insights on reaching “persuadable” audiences and offers practical strategies for brands to promote transparency and truth in today’s digital landscape.