Listen "86 Mastering Automation & Scalability Inside Smart Charge America's Expansion Journey with VP David Laderberg"
Episode Synopsis
In this power-packed episode of "The Pursuit of Purpose," join us as we dive into the journey of Smart Charge America, a frontrunner in the electric car charging industry. Our guests are none other than Chris Kiefer and the company's VP, David Laderberg.
David shares his insights on how Smart Charge America, a Texas-born company, embarked on an ambitious nationwide expansion since 2016. He unravels the pivotal role of automation and scalability in their strategy, leveraging tools like Airtable, Zapier, and other software to streamline processes and reduce errors.
From discussing how they handled unique challenges of varying permitting laws to reconfiguring their territories for non-sequential zip codes, David illuminates the nitty-gritty of expansion. You'll learn about their innovative methods of automating customer intake, creating custom web portals, and adapting to customers of varying tech-savviness.
Peek behind the curtains of Smart Charge America's operations, where automation isn't just a buzzword, but a reality.
So, if you're looking for inspiration on how to handle expansion, automation, or just curious about the day-to-day challenges of running a business, tune in to this episode. With a blend of humor (Adam Sandler fans alert!) and concrete business insights, it promises to be an engaging listen!
Book Recommendations
The 7 Habits of Highly Effective People by Stephen R. Covey
The 8th Habit by Stephen R. Covey
Sandler Sales Rules by David Mattson
Movie Recommendations
Happy Gilmore
David shares his insights on how Smart Charge America, a Texas-born company, embarked on an ambitious nationwide expansion since 2016. He unravels the pivotal role of automation and scalability in their strategy, leveraging tools like Airtable, Zapier, and other software to streamline processes and reduce errors.
From discussing how they handled unique challenges of varying permitting laws to reconfiguring their territories for non-sequential zip codes, David illuminates the nitty-gritty of expansion. You'll learn about their innovative methods of automating customer intake, creating custom web portals, and adapting to customers of varying tech-savviness.
Peek behind the curtains of Smart Charge America's operations, where automation isn't just a buzzword, but a reality.
So, if you're looking for inspiration on how to handle expansion, automation, or just curious about the day-to-day challenges of running a business, tune in to this episode. With a blend of humor (Adam Sandler fans alert!) and concrete business insights, it promises to be an engaging listen!
Book Recommendations
The 7 Habits of Highly Effective People by Stephen R. Covey
The 8th Habit by Stephen R. Covey
Sandler Sales Rules by David Mattson
Movie Recommendations
Happy Gilmore
More episodes of the podcast The Pursuit of Purpose
189 Human Touch in a Digital Age: Field Marketing’s Role Amid AI Disruption with Mike Gore-Hickman
17/09/2025
188 AI, Bots & the Dead Internet Theory: How Social Media is Being Hacked with Tim O’Hearn
17/09/2025
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.