Primp Your Slide Vol. 3: Comparing Volume, Trend, + Growth in One Visualization

07/03/2016 31 min
Primp Your Slide Vol. 3: Comparing Volume, Trend, + Growth in One Visualization

Listen "Primp Your Slide Vol. 3: Comparing Volume, Trend, + Growth in One Visualization"

Episode Synopsis

Today’s Primp Your Slide submission comes courtesy of Jennifer Yacenda of Starwood.
She sent in a doozy of a viz; a dual axis bar / line chart showing the revenue monthly trend, growth and projected targets for four digital marketing channels.
To view the companion video tutorial and resources for this episode, visit LeaPica.com/016.
In This Episode, You’ll Learn:

How to apply the P.I.C.A. methodology to create a viz that supports your insight

How choosing the right chart type is crucial to understanding your data

The in’s and out’s of using a small multiples chart to show trending between segments

How to use color to strategically emphasize your big message

How you can submit your own troublesome charts and sneaky slides for a free video podcast visualization renovation!

More episodes of the podcast The Present Beyond Measure Show: Data Storytelling, Presentation & Visualization