ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Op-Ed Tips with Washington Post Opinion Writer Helaine Olen"
Episode Synopsis
Helaine Olen is an award-winning journalist who's a contributor to the Washington Post's opinion section. She and I connected because are both graduates from Smith College and have enjoyed working together in recent years. She offers some great advice for us PRs reaching out to journalists when pitching. Agency owner Scott Baradell also stops by to discuss his new book, Trust Signals.
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