ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Gaining trust through authentic storytelling"
Episode Synopsis
A lot of companies are focusing on producing content and campaigns that get executed, but they don’t perform. They are neither good at attracting prospects, nor maintaining a relationship with existing customers. Smart brands are leveraging unique stories that reach individuals and create long-term sentiment that drives businesses to meet their objectives. Christoph Trappe provides his insights on how to use authentic storytelling to successfully drive digital marketing results.
In God we trust