From cold calls to credibility: How PR warms up sales with Tim Johnson

The Pocket-size PR Podcast
24/09/2025 16 min Temporada 1 Episodio 19
From cold calls to credibility: How PR warms up sales with Tim Johnson

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Episode Synopsis

Often those in sales don't always see the benefit of PR.Not Tim Johnson.The Chief Revenue Officer for Salesfire believes it can be a massive asset when it comes to doing business.From the power of case studies to the benefit of being able to call yourself an award-winning business on that first call, Tim talks with host Charlotte about how PR has helped him in his career - and how it can help others unlock deals

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