In this episode of The Pleasurepreneur Podcast, host Regan Figg discusses the intricate relationship between desire, pleasure, and business success. She explores how true desires can serve as a compass, guiding business decisions, and the difference between true desires and mimetic desires - the latter being shallow, borrowed aspirations. Regan shares personal experiences and research, underscoring the importance of harnessing true desires and integrating pleasure into the process of achieving business goals. She also delves into societal conditioning around desire and pleasure and provides actionable steps to remove barriers to your true desires. Additionally, Regan introduces her immersive event, 'Make it a Masterpiece,' designed to help entrepreneurs align their business strategies with their deepest desires for greater fulfilment and success.00:00 Welcome to the Pleasure Preneur Podcast00:49 Exploring the Concept of Desire05:25 True Desire vs. Mimetic Desire08:40 Uncovering Your True Desires11:02 Aligning Desire with Business Strategy14:51 The Role of Pleasure in Achieving Desires19:54 Navigating Challenges and Resistance34:05 Invitation to In-Person Immersion37:46 Conclusion and Next StepsResources / Links Mentioned:Make it a Masterpiece : In-person Immersion : Click Here for the details & to buy your ticket1:1 Mentoring with Regan: Click Here to applyThe Pleasurepreneur Masterind : Click Here to apply for the waitlistCheck out my book: A Mother’s Pleasure by Regan Fig Grab it hereCall to Action :Click here for more details of the in-person immersion. This is your invitation to create your business like a masterpiece - with more clarity, confidence, and pleasure.Subscribe & Review: Enjoyed today’s episode? Make sure to follow, subscribe, and leave a review! It helps more Pleasurepreneurs find their way here.Support the show

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