#TheToughestTrade: Case-study a Content Marketing campaign for AIB Bank

08/04/2015 27 min
#TheToughestTrade: Case-study  a Content Marketing campaign for AIB Bank

Listen "#TheToughestTrade: Case-study a Content Marketing campaign for AIB Bank"

Episode Synopsis

In station interview with Jimi McGrath, Account Director at Rothco about the AIB documentary #TheToughestTrade - the first documentary produced by Rothco. There is also pre-recorded interview with Matt Cooper (Founder) and  Laura Swinton ( Editor )  of Little Black Book Online.