In this podcast we interview three of the students on DIT’S MSc Advertising course - Alison Tilly, Emily Clonan and Danny Cullen.The students recently presented their end of year pitch which took place in DIT Aungier Street on June 4th. The evening saw two teams present their campaigns for clients The Irish Times and TV3’s Red Rock. Alison Tilly, Emily Clonan and Danny Cullen. We discuss the account management, creative and media challenges in addessing their cleints' briefs.
And by telephone I am joined by Eimear Faughnan, from Kantar Media TGI about some rescent research they have conducted digital and mobile markeitng trends.

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