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Listen "Justin Watkins - The Generalist’s Approach Makes You More Competitive - Episode #106"
Episode Synopsis
“I really only have about two tips: one is than your peers. The other one is do side projects.”
Justin Watkins is the Founder and CEO of Native Digital, a brand and marketing firm acquiring customers where they live: online. In 2020, AdWeek ranked Native Digital as the 4th fastest growing agency in the Midwest.
Questions and topics we covered include:
How Justin bridges the skills gap between performance and brand marketing for himself and with his team.
The old habits organizations have when it comes to “legacy marketing” that still hasn’t died off.
Why you shouldn’t focus on the competition (focus on your clients instead).
Why misalignment in messaging is the most common problem Justin’s clients are facing this year.
How to qualify potential marketing clients?
The traditional marketing channels that still excite Justin and that he’s using for his clients (with an example of how Casper is using traditional media).
Should side hustles be encouraged?
And more!
Say to hello to Justin via LinkedIn - https://www.linkedin.com/in/justinwatkins/
Justin Watkins is the Founder and CEO of Native Digital, a brand and marketing firm acquiring customers where they live: online. In 2020, AdWeek ranked Native Digital as the 4th fastest growing agency in the Midwest.
Questions and topics we covered include:
How Justin bridges the skills gap between performance and brand marketing for himself and with his team.
The old habits organizations have when it comes to “legacy marketing” that still hasn’t died off.
Why you shouldn’t focus on the competition (focus on your clients instead).
Why misalignment in messaging is the most common problem Justin’s clients are facing this year.
How to qualify potential marketing clients?
The traditional marketing channels that still excite Justin and that he’s using for his clients (with an example of how Casper is using traditional media).
Should side hustles be encouraged?
And more!
Say to hello to Justin via LinkedIn - https://www.linkedin.com/in/justinwatkins/
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