Eli Altman: What's In a Name? Good Names, Bad Names & How To Strategically Approach Naming

05/06/2019 40 min
Eli Altman: What's In a Name? Good Names, Bad Names & How To Strategically Approach Naming

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Episode Synopsis

Eli Altman, Creative Director of the Berkeley based naming and branding studio, A Hundred Monkeys, sits down with Mariko Yamasaki, host of The Pavilion Podcast, to discuss how to strategically approach a name without breaking the bank and his favorite (and least favorite) names.