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Listen "The missing piece (why patients decide to have surgery)"
Episode Synopsis
My first car was a 1984 Honda Accord. You could probably find one today for $1,000.
And then there's a Lamborghini Veneno. Price is $4 million.
Both of these cars could get you to the store and back, right?
So if they do basically the same thing, why on earth would someone pay an extra $3,999,000? The answer to that question gives us insight into every bariatric clinic on the planet. What makes patients choose you?
There are a few potential reasons. But there's only one that matters most of all.
Emotion
And then there's a Lamborghini Veneno. Price is $4 million.
Both of these cars could get you to the store and back, right?
So if they do basically the same thing, why on earth would someone pay an extra $3,999,000? The answer to that question gives us insight into every bariatric clinic on the planet. What makes patients choose you?
There are a few potential reasons. But there's only one that matters most of all.
Emotion
More episodes of the podcast The Patient Conversion Podcast
Episode 60: Why Physician Referrals Are Still the Most Valuable Growth Channel ft. Lanissa Brantley
16/12/2025
Episode 59: Why Every Practice Should Run on EOS – A Better Way to Lead and Grow ft. Tom Restivo
02/12/2025
Episode 58: How Strong Leadership Transforms a Practice – Insights for Healthcare ft. Guido Piquet
25/11/2025
Episode 57: Building a Personal Brand on LinkedIn – Tips for Healthcare Executives ft. Sheikh Ali
25/11/2025
Episode 54: Know Your Price – Navigating Market Shifts in Refractive Surgery ft. Paul Rousseau
18/09/2025
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