"Building Platform" can feel like a dreaded, insurmountable task for writers (especially ones that tend towards introversion or hate social media) but it doesn't have to be. The concept and process of building a platform is often misunderstood. It's not just social media statistics! This week, we're breaking down how to shift your mindset regarding building your platform away from imagined benchmarks and uncomfortable exposure to finding genuine ways to form real connections with your audience centered on your story, expertise, and message.



Part of the process of becoming a writer is learning how to read like a writer--to see the bones of structure and past the words to what choices the author is making and why they are (or aren't) working in the interest of the story. That's why Page and Podium is excited to announce our upcoming new Memoir Method Book Club, where each month we will be reading and examining a memoir with a writer's eye to learn more about what we can apply (or avoid) in our own work.



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Timestamps:

0:00-Intro

4:08 - What do we mean by platform?

7:51 - 3 Different Examples of Successfully Leveraging Platform

16:01 - Platform as Message

18:19 - What can building a platform do?

20:12 - Building direct connection with audience

28:06 - First tip: Own your Unique Expertise

31:48 - Second tip: Embrace Growth

33:42 - Third tip: Name and Face Your Fear





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