Episode Synopsis "How Would You Launch A New Agency Today?"

If you had to launch an agency from scratch today, how would you do it? What strategy or approach would you use? How would you stand out from competitors? Would you try to stay small and niche, or try to create the next WPP? This week's question is courtesy of listener Ian Barnard.

Listen "How Would You Launch A New Agency Today?"

More episodes of the podcast The Overthinkers

• Can 1st Party Data Save Digital Advertising?
• Are CMOs A Dying Breed?
• Can We Stop The Industry From Advertising Fossil Fuel Companies? With Joe Cole
• Can Social Media Platforms Outlive The Generation That Defined Them?
• Is Strategy A Creative Or Rational Process?
• How Would You Launch A New Agency Today?