The Value-Based OBM: How to Price Your Services on Outcomes, Not Hours

28/10/2025 15 min Episodio 42
The Value-Based OBM: How to Price Your Services on Outcomes, Not Hours

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Episode Synopsis

You’ve just had an incredible discovery call with a potential client.You see their vision, you know exactly how you can help them, and your proposal is practically writing itself until you reach that one section that makes your stomach drop: The Investment.Suddenly, your excitement turns into second-guessing.What’s my hourly rate again?How many hours will this take?What if they think it’s too much?Maybe I should lower it… just in case.Sound familiar?In this episode of “The OBM Show”, Sarah Noked is helping you break free from the hourly pricing trap and start charging for your true value, not your time.Here’s what we cover:  • Why hourly billing keeps you stuck on the income hamster wheel  • How to calculate your ROI before setting your prices  • The key to creating value-based, outcome-driven packages  • How to confidently present your rates without apologizing or overexplaining  • The mindset shift that helps you own your worth and lead with confidenceThis episode is your official permission slip to stop charging for your time, and start charging for your talent.When you position yourself as a strategic investment (not an expense), everything changes… your income, your confidence, and the clients you attract.----------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably. If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence. ✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com 🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz 📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBM Until next time, keep building the business behind the business.

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