Session 13: Discussing Blue Ocean Strategy by W. Chan Kim and Renee Mauborgne

21/10/2025 45 min

Listen "Session 13: Discussing Blue Ocean Strategy by W. Chan Kim and Renee Mauborgne"

Episode Synopsis

Join Dylan and Alisha as we dive into Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne, a book that challenges leaders to escape competition by creating new markets. In this episode, we unpack how innovation and differentiation drive opportunity, and what really happens when bold ideas meet real-world limits. We reflect on where the book’s academic tone makes its lessons harder to apply.

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