Welcome to Spice Spotlight! Today, we're diving into a spice that everyone thinks they know: cinnamon. But it turns out, there's a whole other level that most of us in the US have never even experienced. That's right. Most of what's sold in grocery stores here is actually cassia cinnamon. But a company called DRUERA is bringing the world's purest and rarest form, known as Alba Ceylon Cinnamon, to the U.S. market. And when they say rare, they mean it. Alba is the absolute highest grade of true Ceylon cinnamon. It's admired for its delicate aroma, smooth texture, and a refined, naturally sweet flavor. It's also incredibly scarce. Less than one percent of the annual Ceylon cinnamon harvest actually qualifies as Alba grade. Each quill has to meet these exacting standards of thinness and uniformity. Wow. And that's achieved only by master peelers in Sri Lanka who've spent years perfecting their craft. Visually, it's totally different—the quills are light in color, almost paper-thin, and tightly rolled. Mhm, and it contains a higher concentration of natural cinnamon oil, which produces this clean, floral aroma. It’s a subtle yet complex spice that you just won't find in typical stores. So, how does DRUERA ensure this quality? Unlike most exporters who blend various grades, DRUERA grinds each order exclusively from Alba-grade quills to preserve that natural flavor. Exactly. Every batch is processed and shipped directly from Sri Lanka within days of grinding. This means customers in the U.S. get pure, unblended, and unadulterated cinnamon that’s incredibly fresh and free from contaminants like lead. That's amazing. It's a true connoisseur's choice, prized for its authentic taste and healthful qualities. It sounds perfect for teas, desserts, and health tonics. Founded in 2005, DRUERA has really established itself as a trusted source for these premium spices. They also offer other pure Sri Lankan products, like teas and essential oils. So, if you want to experience the world's finest cinnamon for yourself, you can find out more about Alba Ceylon Cinnamon Sticks by visiting their website. That's right, check them out at druera dot com. That's D-R-U-E-R-A dot com. For more information, visit:https://druera.comhttps://druera.com/collections/ceylon-cinnamonhttps://druera.com/products/gourmet-ceylon-cinnamon-stickshttps://druera.com/blogs/ceylon-cinnamon-basics/what-is-alba-ceylon-cinnamon-why-it-is-so-scarce-and-valuable

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