The Negotiation

The Negotiation

Por: WPIC Marketing + Technologies
Despite being the world’s most potent economic area, Asia can be one of the most challenging regions to navigate and manage well for foreign brands. However, plenty of positive stories exist and more are emerging every day as brands start to see success in engaging and deploying appropriate market growth strategies – with the help of specialists.

The Negotiation is an interview show that showcases those hard-to-find success stories and chats with the incredible leaders behind them, teasing out the nuances and digging into the details that can make market growth in APAC a winning proposition.
255 episodios disponibles

Latest episodes of the podcast The Negotiation

Mostrando página 5 de 13

John Gearing | Lessons Learned Growing The World's Largest Apparel Brands In APAC 22/06/2023
Xiang Chen | Why Expanding Your Brand Into Asia Successfully Requires Data-Centric Insights 14/06/2023
Ryan Purkey | Digital Transformation In Asia For Established Industries 07/06/2023
Alex Palmer | The Asia Multi-Market Entry Strategy Brands Have Been Waiting For 31/05/2023
Jacob Cooke | Japan's Booming E-commerce Market 11/05/2023
Kirsten Johnston | Place Identity & Branding Some Of China's Most Iconic Areas 03/05/2023
Susan Heffernan | Breaking Down The Furniture And Home Decor Industry In China 26/04/2023
Diego Dultzin Lacoste Part 2 | The Impact of Data Analysis on Pricing Online & How AI Can Automate The Process To Further Drive Revenue 19/04/2023
Diego Dultzin Lacoste, Part 1 | Founder Of The First Independent, Members-Only Flash Sales Site In Asia 12/04/2023
Jerome Spitzer | Going from 0 To 18 Restaurants In 15 years In HK 05/04/2023
Gordon Domlija Part 2 | How Brands Can Reinvent Themselves In Asia, & How The Metaverse In Asia Is Shaping The Future Of Marketing Globally 29/03/2023
Gordon Domlija Part 1 | The Most Incredibly Responsive Market in the World, & The Complexity of Consumer Behavior and Targeting in China 22/03/2023
Joanna Hutchins | China’s Approach To Innovation & What The West Can Learn 15/03/2023
Gil Chavez Part 2 | Big In Japan - 20+ Years of Training CEOs, & The Art Of Negotiation And Communication 08/03/2023
Joseph Cooke | Boots On The Ground - China's Business Climate Is Booming 01/03/2023
Gil Chavez Part 1 | Corporate Communications, CEO Media Training, & Social Media Marketing In Japan 22/02/2023
Morgan Keldsen Part 2 | Growing The World's Most Iconic Streetwear Brands In Asia 15/02/2023
Morgan Keldsen Part 1 | How Nike Crushed It In China & Running The Air Jordan Brand In Asia 08/02/2023
Igor Duc Part 2 | Tech Accessories & The Future Of Omni Channel Retail 01/02/2023
Igor Duc Part 1 | Convincing Consumers To Invest In Their Tech Accessories 25/01/2023
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