The Negotiation

The Negotiation

Por: WPIC Marketing + Technologies
Despite being the world’s most potent economic area, Asia can be one of the most challenging regions to navigate and manage well for foreign brands. However, plenty of positive stories exist and more are emerging every day as brands start to see success in engaging and deploying appropriate market growth strategies – with the help of specialists.

The Negotiation is an interview show that showcases those hard-to-find success stories and chats with the incredible leaders behind them, teasing out the nuances and digging into the details that can make market growth in APAC a winning proposition.
255 episodios disponibles

Latest episodes of the podcast The Negotiation

Mostrando página 3 de 13

Ed Sander Part 1 | The Meteoric Rise of Pinduoduo and Temu 21/08/2024
Crafting Digital Brand Esperiences in APAC, with Jason Ang 14/08/2024
Unpacking New Trends in Australia-China Relations with Dr. Benjamin Herscovitch 31/07/2024
How Santander Navigator is Helping British Brands Grow in APAC, with Alex Phillips 23/07/2024
Zarina Kanji on Leading WPIC in Europe, Growing UK and European Brands in APAC 02/07/2024
How Norway's Fjorda Made a Splash in China's Supplement Market with Co-founder and CEO Maren Steinnes 13/06/2024
Loud Quitting and Quiet Luxury, Ralph Lauren and Chanel Earnings, Miniso and Florasis Expansion, and China's Fashion Trends with Jing Daily's Julienna Law 30/05/2024
Mastering Marketing On Xiaohongxu (Little Red Book), with Olivia Plotnick, Founder of Wai China 23/05/2024
The Pulse of US-China Relations, The Potential Impact of the Upcoming US Election, and Strategies for MNCs to Mitigate Geopolitical Risk, with Joe Mazur of Trivium China 16/05/2024
Rwandan Coffee in China; Bringing Global Brands onto Tmall; Indonesian E-commerce Boom and more, with Dean Diabate 08/05/2024
Australia China Business Council CEO Tom Parker on Warming Bilateral Ties 22/04/2024
Head of Global Marketplace ROW @ Coupang - Gerald Hoe | Navigating South Korea's E-commerce Boom 25/03/2024
The APAC Playbook | Red Phoenix's Guide to Growing Western Sports Properties in APAC 06/03/2024
Justin Downes - President @ Axis Leisure Management | The Booming Ski Industry In China 28/02/2024
Mark Dreyer, Founder of China Sports Insider | Messi Drama in HK, F1 Is Back in Shanghai, Women's Tennis, the Skiing Boom, and All Things China Sports 22/02/2024
Crystal Tai - Senior Managing Editor @ Jing Daily | Canadian Brands Enjoying Success in China (and Why) & The Top Chinese Fashion Trends For 2024 14/02/2024
Filip Zieliński | China's EV, Education, & Start-up Landscapes 06/02/2024
Charles Lavoie - Head Of Creative Labs @ WPIC | Douyin & The New China Playbook For Brands 20/01/2024
Jacob Cooke, CEO @ WPIC Marketing + Technologies | The 2024 Outlook for PDD, Douyin, Alibaba, & The Chinese Consumer 10/01/2024
Andrew Methven | The Importance of Understanding Mandarin's History As a Language 13/12/2023
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