The Negotiation

The Negotiation

Por: WPIC Marketing + Technologies
Despite being the world’s most potent economic area, Asia can be one of the most challenging regions to navigate and manage well for foreign brands. However, plenty of positive stories exist and more are emerging every day as brands start to see success in engaging and deploying appropriate market growth strategies – with the help of specialists.

The Negotiation is an interview show that showcases those hard-to-find success stories and chats with the incredible leaders behind them, teasing out the nuances and digging into the details that can make market growth in APAC a winning proposition.
255 episodios disponibles

Latest episodes of the podcast The Negotiation

Manufacturing, Sourcing, and Risk Management in China with Richard Kimber 22/12/2025
The Political Economy of China's E-commerce Boom with Lizhi Liu, Part 2 09/12/2025
The Political Economy of China's E-commerce Boom with Lizhi Liu, Part 1 02/12/2025
Inside China’s Influencer Economy with Elysia Guo 25/11/2025
32 Cities in 60 Days: Olivia Plotnick on the Real China Consumer Story 15/11/2025
Crystal Tai on China Luxury, Sportswear Trends, and Consumer Sentiment 08/10/2025
What’s Next for Canadian Business in China with CCBC’s David Perez-Des Rosiers 25/09/2025
Unlocking China’s Cross-Border Boom with Tmall Global’s Nicole Lin 26/08/2025
Inside China’s Demand for Wellness, Supplements, and Lifestyle Products with Emmanuel Poupelle 19/08/2025
Inside China’s Trail Running Boom with Clementine Pippa Ebel 06/08/2025
Housing, Confidence, and Consumption: China’s Demand-Side Story with Tianchen Xu (Part 2) 21/07/2025
Navigating Growth and Geopolitics: A Mid-Year Outlook on China with Tianchen Xu (Part 1) 12/07/2025
Jacob Cooke on 618, China’s Consumer Climate & What Tariffs Mean for Global Brands 17/06/2025
AI, Chips, and Cloud: Kevin Xu on Where China’s Tech is Really Headed 09/06/2025
Dr. Chui Chui Tan Part 2 | What Spotify, Bumble & Global Brands Get Right (and Wrong) About Cultural Expansion 26/05/2025
Global Growth Starts with Culture: Dr. Chui Chui Tan on APAC Expansion and Strategic Insight 16/05/2025
Bringing European Brands to Asia with WPIC’s Director of Growth Emmanuel Poupelle (French Language Episode) 05/05/2025
Mark Kruger on China’s Macro Outlook 30/04/2025
The Next China Is Still China: Rui Ma (Part 2) on Tech, Tensions & Transformation 16/04/2025
China’s Consumer Comeback: Jacob Cooke Breaks Down 2024 Consumption Data 07/04/2025
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