The Near Memo

The Near Memo

Por: Greg Sterling, Mike Blumenthal & David Mihm
Exploring the big stories for the week at the intersection of local business & marketing across the spectrum of search, social and commerce. With Greg Sterling, Mike Blumenthal & David Mihm.
244 episodios disponibles

Latest episodes of the podcast The Near Memo

Mostrando página 8 de 13

Bing not a G killer, Yelp research masks market share decline, Dealing with review attacks on Google Business Profiles 02/03/2023
GBP Services impact rank, Local title tag impacts on rank, Google eases review filter 23/02/2023
Bing transformed by AI, Groceries drive Walmart upscale & Ecommerce invests in PPC & SEO 17/02/2023
How digital agencies can use AI with Joy Hawkins & Kevin Indig 08/02/2023
Own your processes, SEOs need AI for automation, AI will increase fake reviews, now what? 03/02/2023
Mailchimp Campaign Manager, Copyright implications of generative AI, GBP forums provide bug insights 27/01/2023
Business Connect flawed agency model, Large agencies: Local is a fad, Technical SEO roadblocks 19/01/2023
Apple Business Connect is important, Stack ranking of employees: effective or sadistic? AI’s next step: productization 12/01/2023
AG sues surgeon for review fraud, Shopify targets enterprise retail, Bing to integrate ChatGPT 06/01/2023
Barry Schwartz Talks All Things Google - UI, Algorithms and AI Spam 21/12/2022
Age cohorts & reviews, Apple’s Business Register, Google’s Visual Elements → Search complexity 16/12/2022
ChatGPT’s impact on local, How Google’s new review filter works, Google nukes The Beam (boo!) 09/12/2022
Survey:Buying links works, Why did Alexa fail? Moderation will be at center of Sec 230 debate 02/12/2022
Google Review Bug Saga, Impact of Local Business Reviews, Google’s Missguided Store Finder 17/11/2022
GPB Bug Nuking Reviews, Google Review Location Surfaced, AirBnB Branding VS SEM for conversions 11/11/2022
Just How Prevalent Are Zero-Click Search Results? (featuring Marcus Tober of Semrush) 04/11/2022
Shopify disappoints on retention, SEMRush Zero Click research & Apple Maps vs Google Maps in Europe 28/10/2022
Google 3-Pack: New Branded Ads, GBP Neglect, and Container Retail Models (feat. Krystal Taing) 20/10/2022
Whitespark’s Effort to Reach an Underserved Part of the SMB Market with Its SEO Services 13/10/2022
Near Media X NearSt: Google’s Insatiable Appetite for Local Inventory Data 06/10/2022
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