The Near Memo

The Near Memo

Por: Greg Sterling, Mike Blumenthal & David Mihm
Exploring the big stories for the week at the intersection of local business & marketing across the spectrum of search, social and commerce. With Greg Sterling, Mike Blumenthal & David Mihm.
243 episodios disponibles

Latest episodes of the podcast The Near Memo

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Part 1: Barnacle SEO in the AI Era: Will Scott on Leveraging AI for Search & ChatGPT Visibility 07/08/2025
The Future of Maps: User Focused, Contextual & Integrated AI with Goetz Weber 31/07/2025
Pew & Ahrefs Reveal Click Declines & AIO Disruption, Local SEO vs. AI: What Happens to the Pack?, 24/07/2025
Google Fixes GBP Alerts Sort Of, Expands "Ask for Me" Local Quotes, ChatGPT Local Search Disurptor? 18/07/2025
Google’s AI Overviews, ChatGPT’s Search Shift, and Google's Secret Weapon 10/07/2025
GBP Suspensions, AIO Overviews & New Best Practices for AI-Era Local SEO and Reviews 03/07/2025
AI, Reviews & the Future of Local SEO: What Darren Shaw Says You Need to Know 26/06/2025
How to Stay Verified on Google, Where Search Is Headed, and What’s Up with Siri? 13/06/2025
Google’s Next Move: AI, Antitrust Battles & the Decline of Search 05/06/2025
Clicks Are Dead, Reviews Are King: Surviving Google’s AI Local Shakeup 30/05/2025
SEO Tactics from the Frontline: Real User Behavior in AI Overviews - Part 2 of the UX Study Analysis 21/05/2025
Trust Before Clicks: What Google’s AIO UX Study Reveals About Real User Behavior 15/05/2025
Google's Power Grab: AI Journeys, Monetized Moments, & the End of SEO as We Know It with Cindy Krum 08/05/2025
AmpUp Webinar, Yelp’s Antitrust V Google, Google AIO for Local Reviews, ChatGPT Gets Product Search 01/05/2025
Know Before You Go: New on GBP Profiles, G Under Legal Fire, & the Coming Shift in Search 24/04/2025
The Future of Reviews: What Businesses Need to Know 18/04/2025
From Stars to Skepticism: How Reviews Evolved & Why Trust Is Declining - Sammy Paget Interview Part1 10/04/2025
Google’s Euro DMA Headaches, GBP Local Chaos AND Uncharacteristic Google Comms & AI Search Futures 03/04/2025
Surviving the New Google: Suspensions & Appeal Delays, AI Overviews, & the Future of Local Marketing 27/03/2025
EU Targets Google, Listings Get Suspended, and AI Heats Up: Search is Changing Fast 21/03/2025
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