There are so many products on the market geared towards a healthier lifestyle, specifically in the area of nutrition and diet.  You see ads for things bragging about their protein content or how it will boost your energy or make you feel great. 
This is trickery.  It’s marketing to people’s desire to make better choices.  These companies use catch phrases that will attract you and basically trick you into thinking you’re making a healthy choice.
Here's a link to a comparison between a Reese's egg, Fit and Active protein bar, and Chicken breast w/side salad. The results will surprise you.
https://docs.google.com/spreadsheets/d/1whv7Dr6303rYIHU2HdreGlU7r3gL3Ajih6hDfC6Cs9Y/edit?usp=sharing

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