In this episode, Ben and Ed explore various topics ranging from the intersection of music and franchising to the importance of political engagement among youth. They discuss the implications of drilling into ancient ice, the significance of understanding franchisee motivations, and the challenges of attracting younger generations to the franchising industry. The conversation also touches on personal reflections, the Peter Principle in business, and the importance of learning from failures. Additionally, they share their tracks of the week, highlighting nostalgic pop punk and a new masked band called President.TRACK OF THE WEEKBen - In the name of the father by President - https://open.spotify.com/track/3xQSG1eYo06kXI3JkPKllf?si=70eeaa4d77c54023Ed - The Separation of Church and Skate by NoFX - https://open.spotify.com/track/6TLeWFWcnGO84nNvI0HSmA?si=d7e534d8e22d46d8

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