The Message

The Message

Por: Haymarket Media Group Ltd
The Message from Campaign is the vibrant new fortnightly podcast about the Canadian advertising industry. Hosted by the Campaign team; David Brown, Chris Powell and Lauren Johnson, the show debates the big issues facing agencies, brands and media in Canada and tackles the big, breaking news stories. The team also review the latest ads, drawing on real world feedback from their friends and family.Find us at: https://www.campaigncanada.ca

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68 episodios disponibles

Latest episodes of the podcast The Message

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Playoff advertising, Cannes’ Canadian jurors, and Telus’ video game wellness initiative. 25/04/2025
A look inside the creator partnership role 17/04/2025
The key to success is adopting an immersive mindset 03/04/2025
Unexpected OOH, a big departure from Snap, and more Canadiana. 28/03/2025
The ins and outs of public relations 20/03/2025
Executive shuffles, the Canadian identity bandwagon, and reflections on Power list 14/03/2025
Entrepreneurship, networking, and the importance of curiosity 06/03/2025
A Telco perspective on media targeting new Canadians 20/02/2025
Federal government reinstates advertising on Meta; Super Bowl showcases plenty of new Canadian creative; and brands rush to reaffirm their Canadian credentials in response to anti U.S. consumer sentiments 14/02/2025
The different culture in Québec towards advertising vs the ROC (rest of Canada) 06/02/2025
CMOs on the move; annual creative, an AI scam PSA and an aspirational hospital ad; Canadianism in response to U.S. tariffs and concerns over Meta’s policy changes 31/01/2025
Breaking into the commercial industry as a film director 16/01/2025
The first news of a new year–from Bye Bye to Bell Let’s Talk; plus WPP’s return to office, and Meta’s new policy changes. 10/01/2025
Moving to the east coast for an ad job: why it’s better than you’d expect 12/12/2024
Leo Burnett’s Interim CCO; Tim’s new media partner; Jaguar's rebrand and DJ remixes; and the institutions taking on big tech 06/12/2024
How to punch above your weight, according to Wunder’s founders 28/11/2024
Executive changes; Coca-Cola’s foray into AI; Campaign’s Power List; and the effectiveness of influencer marketing 22/11/2024
More ways in than one: crossover roles disrupting the traditional agency model 14/11/2024
WPP's new CEO; a return-to-office issue at Publicis; a less awful Buckley's; and a wave of car ads targeting Gen Z 08/11/2024
The other side of strategy: A closer look at the experience strategist role 31/10/2024
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