The Marketing Couch

Por: Jaydip Sikdar
The Marketing Couch unpacks real B2B marketing playbooks from practitioners who are doing things differently. Each week, host Jaydip Sikdar sits down with marketing leaders to decode their strategies, share actionable insights, and reveal the mindset shifts that shaped their success.
19 episodios disponibles

Latest episodes of the podcast The Marketing Couch

Why Most Startups Get Marketing WRONG | The Marketing Couch | Ep 19 23/12/2025
How Zoho Grew from 6M to 130M Users | Marketing Secrets with Praval Singh (Zoho's Head of Marketing) 29/10/2025
Google Cloud India Marketing Head's B2B Marketing Golden Rules Revealed | Krishnan Chatterjee | Ep 17 25/09/2025
This Marketing VP is making the Semiconductor industry cool again | Paroma Sen, Astera Labs | Ep 16 28/08/2025
From 0 to 300 Customers: The Anti-Marketing Playbook That Works 14/08/2025
From Customer Support to Sales Leader: 9 Years of Sales Lessons 30/07/2025
AI Prompts to Grow Your Traffic 3X (AEO & GEO Secrets) 23/07/2025
Will AI Replace 60% of Customer Success Jobs by 2026? | Ep 12 15/07/2025
FCB CEO Reveals What Brands Really Need to SURVIVE | Ep 11 09/07/2025
20 Years of B2B Marketing: What Actually Works in 2025 | Anshul Kaushesh, CMO of Ness Digital Engineering 30/06/2025
Top Marketing Expert Prakash Ramnath Shares SECRETS to Attracting BIG CLIENTS 21/06/2025
Stop Personalizing B2B Marketing | Avinash Deepak (Ex Airtel SVP of Sales & GTM) 13/06/2025
From Water Cooler Chat to Building India's Largest Marketing Agency | Rahul Koul, Co-founder & Partner of Zensciences 05/06/2025
Why Your Brand Promise Is Failing (And How to Fix It) | Suryadeep Verma, CMO of Comviva 30/05/2025
Why Most B2B Startup Marketers Fail | Sairam Krishnan of Atomicwork 24/05/2025
Marketing-Sales Marriage: The Relationship That Makes or Breaks B2B Success 16/05/2025
What AI Can’t Replace: Creative Thinking in Advertising | Lakshmipathy Bhat 09/05/2025
Why B2B Buying Is Emotional, Not Rational | Sanjay Gopinath, MathWorks Marketing Leader on The Marketing Couch 01/05/2025
Retention, Tier-2 India, and SMB Marketing Playbook | Ayushi Mona Singh on The Marketing Couch 19/04/2025
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